Adam Baney

Lifestyle Booklets are small, handheld, quick-read booklets by Skip Heitzig that discuss and offer biblical advice on various life topics. Topics include: divorce, suicide, prayer, forgiveness, and a host of others.

This project is a total redesign of the booklets. The overall size was made a little shorter, making them more modern and approachable. A photo is used as the prominent piece of each cover, and the booklets were redesigned with an overall coherent layout, tying each booklet together as part of the Lifestyle Booklet series.

Logo
Booklet Cover
Booklet Layout
Photography
Lifestyle Booklets by Skip Heitzig
Lifestyle Booklet: God and Suicide by Skip Heitzig
Lifestyle Booklet: Why Truth Matters by Skip Heitzig
Lifestyle Booklet: Why Truth Matters by Skip Heitzig - Inside

A new logo was also crafted.

The logo was made to be flexible for multiple layouts and uses: vertical, horizontal, as well as a mark / symbol that can be used independently of the type. The logo mark embodies the pages of a partially open booklet, as seen from the bottom. It also resembles an "L" from "Lifestyle".

Skip Heitzig Lifestyle Booklets Vertical Logo
Skip Heitzig Lifestyle Booklets Horizontal Logo
Skip Heitzig Lifestyle Booklets Logo Mark